Finding the best web hosting company for your business’ website is an incredibly important decision. This one factor can affect many areas of your business’ operation. Everything from the speed of your website to the reliability of your email depends on the hosting service you select. Thus, you should take your time when making this business decision.
There is no shortage of web hosting companies from which to choose. The excess of choice does not need to make this decision any more difficult. In fact, there are a few guidelines you can keep in mind to make things a lot easier.
Avoid the temptation to go with the cheapest service you find, or the first service you see. Remember to take your time and carefully compare a few different companies using the guidelines set out below.
Before you sign any hosting contracts, be sure you discuss your move with other parties in your company. Anyone in charge of technical support or who requires access to your website should know about the move. These individuals may have input or suggestions you can consider while making your choice.
Getting a new web host or launching a new business site helps boost your business and your company’s visibility. Be sure you make the right choice for you by following the general guidelines set out below.
Think About Your Needs
The first thing you should consider is the intended function of the website. Think about things such as:
- The number of visitors you receive each day and the type of website traffic you anticipate. This information can play a big role in the best type of hosting package for you.
- You should also think about your future growth. For example, if you are launching a new product, you may want to consider hosting packages with some flexibility or the ability to upgrade with ease.
Traffic can fluctuate over time. You do not want to be in a position where your website can no longer handle the number of potential consumers hoping to learn more about your product.
You should also think about the way you want your website to run. There are several options and available services, including WordPress and Wix.
- WordPress: highly versatile, you can modify most themes to suit your goals, business owners can hire third party services to write and code new themes, easy to integrate e-commerce solutions
- Wix: brands itself as a DIY site, with many premade themes from which to choose. Subscribers do not have the flexibility or versatility available with a WordPress site, but many find this appealing as it is a user-friendly web design format.
Spend some time comparing the benefits and drawbacks to running a site powered by these options. Many hosting companies also provide additional perks, such as WordPress themes or Wix support.
If you figure out the type of website you want early on, you can tailor your hosting search to a company that offers customized services.
Learn About the Fundamentals Of Hosting
In general, there are three main types of hosting servers offered by web companies. Understanding the difference between each type of server is a key part of being able to make an informed choice.
- Shared Servers
Shared servers literally share server resources with other websites on that server. For example, available bandwidth and site memory are shared with other websites on the same server. These types of servers are usually the most affordable, and are ideal if you do not require a lot of security for your site.
Companies just starting out and those who do not anticipate a lot of traffic per day often seek out these types of packages. However, it is important to know that shared servers can lead to poor website performance if you do not select a reputable shared hosting provider. They are also not as secure as other hosting options. If you plan to run an online store or accept confidential information, consider a virtual or dedicated server instead.
- Pros: Inexpensive, easy to register, and may not require a credit card or prepayments
- Cons: Incapable of handling a lot of traffic, not as secure as other hosting types
- Dedicated Servers
Dedicated servers are the most secure option, and popular for large corporations. These are physical servers that are dedicated to only one website. If you anticipate a lot of traffic, or run a large business, a dedicated server may be the best choice. They are the most expensive of the three solutions, but are also the most reliable.
- Pros: Incredibly secure, capable of handling high traffic volumes, perfect for large companies
- Cons: Expensive to run and maintain, may be too much for a small or medium sized company
- Virtual Servers
Virtual servers are like dedicated servers. Instead of being a physical server, housed in a physical location, these servers are virtual. They are still dedicated to only one company, but do lack the physical security offered by a dedicated server.
Virtual servers are the most popular choice for businesses who need security, but do not need something as advanced as a dedicated server.
- Pros: Cost-effective, provides a lot of security, generally very reliable
- Cons: Not as advanced as a dedicated server, will require credit card information or prepayments
Select A Hosting Company
After you examine your needs and figure out the type of hosting server most appropriate for your business, you need to pick a hosting company. Look for one with excellent customer service and support. Many companies offer 24/7 service, which is ideal for those who want their website to run well day or night.
Avoid selecting a hosting company based on price alone. Be sure you have examined other features of the hosting provider before you make a final decision. While cost is certainly important, there are other crucial factors at play. You may find that your company loses money if you select an unreliable hosting server. At a minimum, look for a hosting company that offers excellent customer service. Also, look for reliability, and the ability to upgrade your hosting package with ease.
At a minimum, any hosting company you hire should offer the following services:
- Responsive and reliable customer service
- Value for your dollar
- Fast browsing time
- Secure browsing
Compare Hosting Packages Within the Same Company
Once you narrow your choice down to one company, you then need to compare their various hosting packages. Some hosting providers make this very easy, by posting comparison charts on their page. This allows you to easily compare things like their WordPress hosting packages.
You can use the information you gathered in the first step, thinking about your needs, to pick between one of the various packages.
If you have questions, never hesitate to contact customer service for answers. This is another reason why choosing a hosting company with an excellent reputation is ideal.
Customer service representatives can help you find a package that fits your needs best. They can also advise you on the best way to upgrade in the future if your needs change. Companies that offer this type of service early on are invested in your company’s growth, and can offer you the best hosting solutions as a result.